With the right service, you’ll be able to optimize your website for mobile, add design elements that specifically cater to your target audience, and improve page load times. Plus, you will also benefit from award-winning design and development, increased conversion rates, and improved search engine optimization (SEO).
The importance of redesigning your website
A website redesign can be a daunting task, but it’s definitely worth it in the long run. Not only will it improve your brand image, but it will also improve your user experience and increase your conversion rates.
Here are a few reasons why you should consider redesigning your website:
Improve your user experience
Your website should be easy to navigate and user-friendly. A redesign will allow you to focus on your user experience and design a website that’s easy to use.
Increase your conversion rates
Your website’s conversion rate is the percentage of visitors who take the desired action on your website. This could be anything from making a purchase to signing up for your newsletter.
If your conversion rate is low, it is likely because your website is not designed for conversions. A redesign will allow you to focus on conversion-driven design elements that will help increase your conversion rates.
Improve your brand image
Your website is often the first interaction potential customers have with your brand. If your website is outdated or doesn’t reflect your brand well, you’re likely losing customers. A redesign will allow you to create a website that reflects your brand and makes a good first impression.
Increase your website traffic
If your website is not designed for search engine optimization (SEO), you’re likely losing potential website visitors. A redesign will allow you to focus on SEO-friendly design elements that will help increase your website traffic.
Win awards
A redesign will allow you to create a website that is visually appealing and has a chance of winning awards.
A website redesign is a major process, although the benefits are worth the effort long term. If you’re ready to take your website to the next level, contact a web design agency today.
Benefits of website redesign
There are actually quite a few benefits to redesigning your website, regardless of its age.
Here are the top main benefits and factors of a website redesign that should be considered:
Improve user experience::
User experience should be at the forefront of any website design. If your website is not user-friendly, you will lose visitors. A redesign can help to improve the user experience of your website and make it easier for visitors to find what they are looking for.
Designated mobile:
With over half of all web traffic now coming from mobile devices, it’s important to have a website that is designated mobile. A mobile-friendly website will load faster and be easier to use on a smaller screen.
Page load:
Page load time is important for both users and search engines. If your website takes too long to load, visitors will likely leave before they even see what you have to offer. A redesign can help to improve page load times and keep visitors on your site longer.
Mobile friendly:
In addition to being designated mobile, your website should also be mobile friendly. This means that it should be easy to use and navigate on a mobile device. A redesign can help to make your website more mobile friendly and improve the user experience for mobile visitors.
Award winning possibilities:
An award-winning website design can help to increase traffic and conversion rates. If your website has won awards, it will show potential customers that you are a company that takes pride in its work and that you are serious about your online presence.
Website traffic:
An increase in website traffic can lead to more sales and conversions. If your website is not getting the traffic it deserves, a redesign can help to increase the visibility of your site and attract more visitors.
Website designs:
A well-designed website will stand out from the competition and make a good first impression. If your website is not designed well, it could turn potential customers away. A redesign can help to improve the overall design of your website and make it more appealing to visitors.
Target audience:
A website redesign can help you to better target your audience. If you know who your target audience is, you can design your website to appeal to them. This can lead to more sales and conversions.
Design and development:
A redesign can help to improve the design and development of your website. If your website is not well designed or developed, it could be hurting your business. A redesign can help to improve the overall look and feel of your website and make it more professional.
Conversion Rates:
A website redesign can help to improve conversion rates. If your website is not converting visitors into customers, a redesign can help to improve the overall design and functionality of your site.
How Iris’s digital marketing services can help
For any website redesign project, Iris’s web redesign services will ensure that your website is fresh and well suited to your unique needs. By working with Iris, your business will grow with the best strategies used by top web design services.
Iris’s team of experienced experts ensure that your website is transformed with their professional redesign services. Contact Iris today to learn more about how you can improve your business’s website design.