The Importance of Local SEO

What is Local SEO? If you are a business owner that has a physical location or performs services in a particular geographic area, local SEO is what you need to boost your business and reach more potential customers.  While similar to traditional SEO, local search engine optimization (SEO) is a digital marketing approach that focuses …

7 Reasons Your Business Should Invest in SEO

SEO for small businesses is crucial for growth. If you are unfamiliar, SEO means Search Engine Optimization, which refers to where your website ranks on Google. Small business owners may not totally understand how search engines work, but the goal is to rank higher on Google through organic search. Here are a few reasons why …